Articles published in IJBMR

Volume 2, Issue 1 ( March 2014)

Impact of IT on the Performance of Indian Service Industries

Purpose: This research develops principles for an evaluation criterion of the performance of service firm. The aim of this paper is to provide an analysis on the relationship between Information Technology (IT) adoption and its usage and firm performance (banking and software firm) in India. Firm performance was measured with the help of three important variables: efficiency, effectiveness and profitability...

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